“WanderMore Rewards” is designed to provide seamless benefits to travelers. This program integrates rewards across flights, accommodations, car rentals, and tour packages, providing a unified and enhanced customer experience.
Unify Your Brand Ecosystem with Seamless Rewards via the Umbrella Loyalty Program
Connect numerous brands or services within the same ground such as travel agencies and hotel chains through a single, robust loyalty program. Our Umbrella Loyalty solution establishes a consistent customer experience throughout your entire business portfolio.
Who is it for?
Corporations having a diversified brand portfolio
Businesses with complementary products or services
Companies looking to cross-sell and increase customer retention
How does it work?
Successful Umbrella Loyalty Programs
WanderMore Rewards Program
Under One Roof Rewards Program
WanderMore Rewards Program
Best practices:
- Let customers earn points for all travel bookings (flights, hotels, car rentals, tours) through participating agencies.
- Redeem points for discounts on future travel bookings.
- Redeem points for upgrades on flights, hotels, and car rentals.
- Unlock exclusive experiences like tours or activities.
Best fit:
Under One Roof Rewards Program
This multi-currency umbrella loyalty program is designed for a conglomerate, offering a seamless rewards experience across its various subsidiaries. Members earn and redeem points for purchases at any participating brand, regardless of location or currency.
Best practices:
- Earned points for purchases at any conglomerate brand.
- Awarded tokens for writing product reviews, referring friends, or engaging on social media.
- Members can use points/tokens for percentage or fixed-amount discounts across brands.
- Offer limited-edition items or early access to new releases redeemable with points/tokens.
- Partner with travel agencies to allow members to redeem points/tokens for travel experiences.
- Enable members to donate points/tokens to charitable causes supported by the conglomerate.
Best fit:
WanderMore Rewards Program
“WanderMore Rewards” is designed to provide seamless benefits to travelers. This program integrates rewards across flights, accommodations, car rentals, and tour packages, providing a unified and enhanced customer experience.
Best practices:
- Let customers earn points for all travel bookings (flights, hotels, car rentals, tours) through participating agencies.
- Redeem points for discounts on future travel bookings.
- Redeem points for upgrades on flights, hotels, and car rentals.
- Unlock exclusive experiences like tours or activities.
Best fit:
Under One Roof Rewards Program
This multi-currency umbrella loyalty program is designed for a conglomerate, offering a seamless rewards experience across its various subsidiaries. Members earn and redeem points for purchases at any participating brand, regardless of location or currency.
Best practices:
- Earned points for purchases at any conglomerate brand.
- Awarded tokens for writing product reviews, referring friends, or engaging on social media.
- Members can use points/tokens for percentage or fixed-amount discounts across brands.
- Offer limited-edition items or early access to new releases redeemable with points/tokens.
- Partner with travel agencies to allow members to redeem points/tokens for travel experiences.
- Enable members to donate points/tokens to charitable causes supported by the conglomerate.
Best fit:
FAQs
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An Umbrella Loyalty Program is a unified rewards system that connects multiple brands or services under a single loyalty scheme. It allows customers to earn and redeem points across various entities within a company's portfolio, creating a seamless and integrated customer experience.
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For retail and O2O (Online-to-Offline) industries, an Umbrella Loyalty Program creates a unified customer experience across multiple channels and brands. It encourages cross-shopping, increases overall purchase frequency, and provides valuable data insights on customer behavior across different touchpoints.
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Yes, absolutely. By allowing customers to earn and redeem rewards across multiple brands or channels, it increases the perceived value of the program. This versatility often leads to higher engagement, more frequent purchases, and stronger overall brand loyalty within the retail ecosystem.
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It bridges the gap between online and offline shopping experiences. Customers can earn points through online purchases and redeem them in-store, or vice versa. This seamless integration encourages omnichannel engagement and provides a more cohesive brand experience.
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Common challenges include integrating different POS systems, aligning varied brand strategies, and ensuring consistent customer experiences across all touchpoints. However, with proper planning and execution, these challenges can be overcome, resulting in a powerful, unified loyalty strategy.
3 steps to bring your loyalty solutions "go live"
A lean process from design to implement and manage that is economical for your business
1. Design a loyalty program
With expert consulting, mechanics, and UI/UX design that can reflect your brand’s values. Let ezloyalty create your customer-will-love loyalty program from start to finish!
2. Implement the platform
Integrate with your existing solutions – Build additional custom program functionalities that will fit your business (Enterprise model) or go live in just 8 weeks (SaaS model).
3. Manage your program
Have our loyalty professionals optimize your day-to-day marketing operations – we’ll show you how to push the technology to the max, so you can improve your program’s performance and maximize ROI.
Discover more of the possibilities for your industry-tailored loyalty program
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